Alessa: From narrow organic reach to measured visibility across search and AI.

Industry-specific service pages

We mapped Alessa's core services to every target vertical and programmatically built landing pages for each combination. Each page is unique, built around the actual compliance language of that industry, and targets queries a single generic page would never capture.

Long-tail content for LLM visibility

Compliance professionals increasingly use AI tools to research requirements and evaluate vendors. We built a library of niche posts structured around the specific questions they ask, formatted to be retrieved and cited by language models.

Custom content engine

We built Alessa a production-grade content system that generates accurate, regulation-aware content at scale, drawing on Alessa's own domain expertise so every piece meets the depth and specificity the compliance audience expects.

LLM optimization for existing content

We audited Alessa's existing pages against the signals LLMs use to select and cite sources, then updated structure, specificity, and formatting across the site. The result: more retrievals, more citations, more brand mentions in AI-generated responses.